In today's competitive market, websites have become the number one 'sales' tool for all venues.  With the extensive use of the internet by your clients, websites are now the most important element of your marketing strategy.  Does your venue website really work for you?

The following topics will be included in the course:

• new industry trends
• how to design a great website
• what should be included on your site
• the importance of dynamic copy
• search engine optimisation
• driving visitors to your website
• reviewing your website statistical information and linking into your marketing campaigns
• sensory techniques and how to include them on your site